• CLIENT

    Zazen Bear

  • PROJECT

    Zen Tree

  • PRODUCTION

    Studio Matter

  • DIRECTOR | WRITER | EDITOR

    Justin Rigby

  • PRODUCER

    Bonnie Choi

  • DIRECTOR OF PHOTOGRAPHY

    Claudio Rietti

  • PRODUCTION DESIGNER

    Johanna B. Kelly

  • SET DECORATOR

    Brianne Kuffell

  • SYNOPSIS

    The Zen Tree series celebrates the Christmas season by presenting the Zazen Bear jewelry collections as if they were ornaments decorating a forest of Christmas trees. Each sfilm depicts a different time of day in one continuous take that culminates with a snowman in the shape of the brand’s mascot. The sets were constructed of miniature trees that utilize the actual jewelry items customers can purchase.

Zen Tree 01 - Morning 1.jpg
Zen Tree 01 - Morning 5.jpg
Zen Tree 02 - Afternoon 1.jpg
Zen Tree 02 - Afternoon 4.jpg
Zen Tree 03 - Overcast 1.jpg
Zen Tree 03 - Overcast 5.jpg
Zen Tree 04 - Sunset 1.jpg
Zen Tree 04 - Sunset 5.jpg
Zen Tree 05 - Night 1.jpg
Zen Tree 05 - Night 4.jpg
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DR. BRANDT SKINCARE - NEEDLES NO MORE
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ZAZEN BEAR - THE EXPERIENCE